UX Design Services

Product Discovery

Are you ready to create a new B2B SaaS product or major feature? Want to accelerate the process while reducing your risk of wasted resources? Our team of senior UX designers and product strategists work with your team to solidify product requirements, create product designs, and validate ideas with real or potential customers.

Freelance UX UI designers and product strategy consultants working on B2B SaaS project
Scenic West Design office photo brainstorming project ideas for B2B SaaS

What is Product Discovery?

Product discovery is a collaborative process where our team of senior UX designers and product strategists work closely with your product team to accelerate the creation of your new B2B SaaS product or major feature. Through a tailored and fast-paced track of discovery work, we solidify requirements, design products, and validate with actual or potential customers. With a focus on user-centered design and alignment with business goals, our service provides a solid foundation for your product development process, ensuring successful implementation with a clear roadmap. Our product discovery approach is all about leveraging outside expertise to streamline and optimize the journey of bringing your innovative ideas to life in the most effective and user-centric manner.

Wireframes for SaaS native app onboarding UI UX

Benefits of Product Discovery

By utilizing a user-centric approach, ensure your product is tailored to meet your users needs and expectations
Ensure you experience an improved product-market fit through extensive UX research and coaching
Proactively identify and address risks to mitigate potential pitfalls and optimize product development
Avoid wasting time and resources on ideas that won’t resonate with users
Augment your in-house team and strengthen your strategic decision-making

Scenic West is a go-to expert and super talent on UX. Their artistry is balanced with a great sense of business, so they doesn't bring a one-sided perspective. They're extremely valuable in speculative, R&D-type work and work great with very little input. Their ideas and approach have been invaluable to me - and they've been successful in multiple projects with my teams - not just one.

Tamer A.
CEO of Authetnic Learning Labs and Founder of Crowd Wisdom LMS

Key Deliverables

We'll work with your team to identify the most important deliverables that support the success of your product.

Requirements gathering

We’ll collect a list of product requirements through stakeholder interviews and ideation workshops

market research

Receive an analysis of your competitors and industry inspiration to inform product roadmap, differentiation, and strategy

UX research

We’ll conduct user interviews, surveys, and user testing to gather insights into wants, needs, pain points, and more.

UX/UI Design

We can create user flow diagrams, wireframes, high-fidelity mockups, and prototypes to visualize and iterate on UX/UI

Product validation

We can validate product concepts by prototyping and conducting user testing to gather feedback for iterative improvements

backlog development

We can create a backlog including epics, features, and user stories

measurement planning

We can work with your team to plan and define goals, KPIs, and metrics to measure the impact of your product

looking for more?

We can tailor our product discovery solutions to your needs. Get in touch and schedule a call to learn more.

Product Discovery Services

Full Discovery Package

Our Full Discovery Package is ideal for product leaders and teams getting ready to:

  1. Launch a new product
  2. Create a major new feature for an existing product
  3. Redesign a product or site
  4. Migrate to or implement a new technology platform
  5. Implement a new customized platform to support a customer journey

Discovery Activities

  1. Knowledge Transfer + Goal Setting
  2. Existing Product / Designs Review
  3. Requirements Gathering + Ideation Workshop
  4. Stakeholder Interviews
  5. Competitor + Inspiration Research
  6. User Research - Typically Customer / User Interviews, Survey, or User Testing
  7. Size of this activity would impact final scope / price
  8. User Flow Diagram
  9. Epics / Features / User Stories Outline
  10. Low Fidelity Wireframes for Key Screen(s)
  11. Alignment on technical approach and constraints


With our blended skillset and agile approach, discovery work can be completed in as little as one month. Below is a sample Discovery timeline that includes many of our common services, but can be customized to fit your exact needs. The amount of design work and product validation user research needed to be ready for Sprint One development will have the most impact on your timeline

Week 1

  • Knowledge Transfer + Goal Setting
  • Existing Product / Designs Review
  • Competitor and Inspiration Research
  • Requirement Gathering + Ideation Workshop
  • Stakeholder Interviews
Week 2

  • User Flow Diagram Draft + Working Session
  • User Flow Working Refinement
  • Initial User Research - Customer Interviews, Survey, etc.
Week 3

  • Low Fidelity Wireframes for Key Screen(s)
  • Draft Epics / Features
  • Design Workshop
Week 4

  • Wireframe Refinement
  • Visual Design Exploration
  • Design Workshop
  • High Fidelity Mockups of Key Screen(s)
  • User Testing Planning
  • Backlog Refinement Meeting
Week 5

  • Clickable Prototype Build
  • Conduct and Analyze Unmoderated User Tests
  • Mockup and Prototype Refinement
  • Epics / Features / User Stories Refinement
  • Sprint One Dev Handoff Prep

Mini Discovery Package

Not ready for a full discovery package? With our mini discovery package, we can take you through our goal-setting, requirements, and ideation workshops and finish by handing over a few key low-fidelity wireframes for your product or site to get your team started in the right direction.

What’s included:

  1. Knowledge Transfer and Goal Setting
  2. Existing Product (or Designs) Review
  3. Competitor / Inspiration Research
  4. Requirements Gathering and Ideation Workshop
  5. User Flow Diagram
  6. Low-Fidelity Wireframes of Key Screen(s)


Our Design Sprint takes your product vision from idea to conceptual mid-high fidelity 3-4 key screen clickable prototype in Figma. Design Sprints are typically 1-3 weeks depending on number of key screens or user flows needed. We can add prototype user testing to the end of the design sprint if desired.  Use these to gain internal buy-in or win a sales pursuit.


We can customize the scope and timeline to meet your prototype goals and number of key screens or user flows needed.

Day 1
  • Knowledge Transfer
  • Client Kickoff Meeting
  • Brainstom + Begin Design Work
Day 2

  • User Flow Diagram
  • Initial Wireframes for 3-4 Key Screens
Day 3-5

  • Design Working Sessions / Ongoing Collaboration
  • Design Iteration
Day 5-7

  • Mid - High Fidelity Figma Mockups for 3-4 Key Screens
  • Clickable Prototype
  • Final Design Review
Get Started With Product Discovery
Accelerate your product strategy and UX process with Scenic West, starting in just one week. Our Agile team will work closely with yours to understand your long-term goals, KPIs, and user analytics to design intuitive, user-centered experiences that drive success.

Frequently Asked Questions

How does the product discovery process work?
How do you conduct user research and gather insights during product discovery?
Do you help with prototyping and testing ideas generated during the product discovery phase?
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How can we get started with your product discovery service?
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