B2B Saas

Product Strategy Consulting

Are you making the most of analytics, user research, and product validation to set your SaaS, e-commerce, or education tech company up for growth? Enhance your existing product team with analytics, UX research, product validation, and Agile coaching support from our team of experts.
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About Product Strategy Consulting

Our product strategy consulting service provides B2B SaaS product teams with expert guidance in developing and refining their product strategies. We leverage UX research, customer feedback, and industry expertise to identify new product or feature opportunities, optimize user experience, and align product offerings with customer needs. Our team of product strategy experts work closely with product leadership to define clear product visions, set measurable objectives, and create actionable plans for long-term success and scalability. From defining your MVP to feature prioritization, customer feedback analysis, and go-to-market strategies, we empower your product team to make informed decisions, drive innovation, and achieve long-term success in today's competitive market.

Our product strategy support engagement can be customized to your needs, and complement your team on a one-time or an ongoing basis. Whether we're working to see your team make a successful product launch or coach your team using an Agile approach, we are with you every step of the way.

Why Hire a Product Strategy Consultant?
Receive an unbiased, objective perspective on your product strategy, UX, or team approach.
Gain product and UX leadership without a full-time VP, Director, or Principal level hire
Coach Agile product teams and junior PMs to set your SaaS company up for long-term success.
Reduce the risk of making costly UX & product mistakes
Gain access to specialized expertise and diverse skill sets
Flexible support for one-time engagements or ongoing engagements
Stay on top of market insights, emerging trends, and consumer insights.
Services

Key Deliverables

We'll recommend a UX design approach based on your team's needs, project goals, and timeline. Here's a short list of what our senior UX design services team can provide.
On-Demand SaaS Product Strategists
Gain access to our team of product strategists & senior UX designers for in-depth research insights and recommendations to improve your product experience.
Market & Competitive Analysis
We conduct comprehensive analysis and research to understand the market landscape, identify competitors, and uncover opportunities for your product.
Measurement Planning & Analytics
We assist in establishing measurement frameworks and analytics strategies to track KPIs and provide data-driven insights for informed decision-making.
UXR and Product Validation
We can conduct UX research to gain deep insights into your target audience, their behaviors, preferences, and pain points. We also help validate product ideas and concepts through user testing and feedback.
Agile Customer Feedback Loop Management
We help you set up a systematic process to collect, analyze, and act upon customer feedback in an agile manner, ensuring continuous improvement and customer satisfaction.
Product Discovery Walkthrough
We work closely with you to gather and document product requirements, conduct research to uncover user needs, and generate product concepts to drive direction.
Agile Team Coaching
Receive Agile coaching to guide to your cross-functional team and enable them to adopt Agile methodologies, improve collaboration, and optimize efficiency in delivering high-quality products.
Looking for more?
We can tailor our product strategy engagement to your teams needs. Get in touch and schedule a call to learn more.
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Case Study

Brandzooka's V2 Product Launch Success Story

Amongst the chaos of an ever-changing and often frenetic startup world, Scenic West Design has partnered with Brandzooka’s leadership team to offer our expertise as embedded Agile Product Managers and UX/UI Strategists to improve Agile processes, drive their team to a critical product launch, and provide ongoing UX and Product Strategy insights. We also designed and built a new product marketing website to support their product launch.
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FAQ

Frequently Asked Questions

What does it look like to work with a product strategy consultant?

Our Product Strategy services are customized based on your growth stage, pain points, and goals. For example, we offer ongoing engagement for a B2B SaaS startup looking to enhance user experience and informed decision-making. This includes knowledge transfer, UX audit, customer feedback analysis, and creating a Product Strategy Support Plan.

We provide weekly support through meetings, product design reviews, measurement planning, analytics implementation, customer feedback collection, and user research. If you're planning a new product or major feature, our Product Discovery services can help ensure you have a product launch strategy that includes beta release strategy, communication plan, customer feedback processes, user session analysis, analytics monitoring, and more to ensure success.

What industries do you work in?

Great question. Our team consists of senior-level UX/UI designers and product strategists with a diverse skillset in B2B SaaS and e-commerce. We have experience in HR Tech, FinTech, InsurTech, EdTech, Healthcare Technology, and more.

Can you help with the implementation of strategies that are recommended?

Yes, we are a team of product strategists and senior UX/UI designers that flex based on your teams needs and resources. If you're interested in ad-hoc UX/UI design or an ongoing partnership, schedule a call and we can work to identify the best path forward for your team.

While our core team's expertise is product strategy and UX/UI design, we can also recommend dev agency partners that we've worked with in the past to build your perfect contract product team.

What is your hourly rate for a product strategy consultant?

We customize our Agile product strategy engagements to each team's needs. In most cases we offer a blended hourly rate that gives you access to all skill sets on our team - product strategy, user research, UX/product leadership advising, and more.

We offer ad hoc and on-demand product strategy and UX support with monthly invoicing, due net-30 for maximum flexibility as well as the option for discounted retainer based pricing for engagements with set hours per week or month prepaid on the first of each month. To start a conversation with our team, inquire using this form or schedule a call to discuss a product strategy plan tailored to your needs and budget.

How do I get started?

To start a conversation about your upcoming product strategy needs, schedule a call or send us a message.

We'll get to know your team, product, and needs, then work with you to customize a product strategy engagement. We can typically kickoff new engagements within two weeks. New product strategy engagements start with a knowledge transfer checklist for us to get up to speed on your product, customers, competitors, and roadmap. In many cases, a product strategy engagement starts with a UX audit and then transitions into ongoing weekly product strategy calls and ad hoc support in between based on your upcoming product roadmap and needed. Our team can help you with UX research and UX/UI design to complement our product strategy support when needed as well.

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